By: Mike Madavi

What does it take to get billed as the heaviest band in the universe? A few things, to be sure. First, volume like no other has pushed before. Second, bad-ass riffs that sound like planets smashing into each other in the early 1970’s. Third, references to all-things-evil like cults, witchcraft, horror films, and even H.P. Lovecraft. I’d also argue to pull this all off, you need to somehow show people that you’re not taking yourself too seriously/a black metal nerd (sorry black metal nerds…). In the case of today’s reigning heavyweight doom champions, Electric Wizard, that tongue-in-cheek element derives from blatant, unabashed references to none other than the devil’s lettuce, cannabis. They’ve built a career that spans over decades, back to the genre’s sophomore stage (just after the firsts, but before the copycats), relying on everything listed above: volume, riffs, and well-selected subject matter. Call it doom, stoner, sludge, or whatever other coined genre term that references general down-tempo’ed metal that places emphasis on achieving newfound levels of heaviness rather than technicality or shredding.; if you like that stuff, you already know that Electric Wizard is the heaviest band on the planet. The Dorset, UK four-piece has just returned to bring you their latest, fantastic new record, Black Masses, out now on Rise Above Records.
If you’re a doom fan, you’re probably also a gear nerd, constantly checking on message boards and forums to find out how the masters of this notoriously heavy genre conjure up such elusive and earth shaking tones. The answer, more often than not, tends to be vintage (sweet, sweet vintage) amplification; everyone from legendary acts like Sleep and Kyuss all the way the way to more modern incarnations like Sun O))) rely on off-the-beaten path equipment that some might call unreasonable, outdated, or even (is there such a thing?) overkill. Simply put, if you want the tone, you need the gear and you need to play it really damn loud. This has become a prerequisite for the genre’s top acts, but Electric Wizard has taken the idea even further, recording Black Masses (and their 2007 record Witchcult Today), on entirely vintage analog equipment. They’ve gone further than just finding the Laney amp Tony Iommi used to record Black Sabbath’s now-canonized Masters of Reality album; they’ve tracked down the equipment used at the time of Masters’ recording to authenticate even more. The result is a record that sounds like the band traveled back in time and released what was to come on period correct technology.
As far as the songs go, nothing has lost any bit of heaviness over the years. Wizard has seen its share of adversity over time, with personnel changes occurring fairly often around mainstay guitarist and vocalist Jus Oborn, and even injuries including broken bones, severed finger-tips (just like Iommi; how far is too far?), and even exploded ear-drums. That’s dedication to heaviness that you’re not going to find anywhere else. Black Masses is noticeably faster in tempo than Electric Wizard’s beloved earlier work, especially their definitive opus, Dopethrone. However, the heaviness they’re known for is kept in tact through advanced song structure, well formulated (and even more bad-ass) riffs, and a serious nod to classic rock. In all honesty, I think this was a smart move; the formula to achieve ridiculous heaviness from a sluggish pace with deafening volume has been established. In the same manner that shredding became a matter of out-doing the latest extreme, doom seemed to be (ahem) doomed to head towards becoming a contest to see who could get the loudest and slowest. Without having to worry about how slow their tempos are, Electric Wizard is able to refocus on creating those riffs that make your ears perk up and your neck impulsively begin to headbang. Black Masses isn’t a rehashing of the old formula; it’s an assessment and re-focusing to what makes the genre great.
Artist: Electric Wizard
Title: Black Masses
Label: Rise Above Records
Genre: Metal : Downtempo
UPC: 803341332294
Territory: Worldwide
Release Date: 11.01.10
Artist: Electric Wizard
Title: Witchcult Today
Label: Rise Above Records
Genre: Hard Rock : Metal
UPC: 803341229822
Territory: World Ex. USA and Canada
Release Date: 11.12.07
Artist: Electric Wizard
Title: Dopethrone (Remaster)
Label: Rise Above Records
Genre: Rock : Rock
UPC: 803341226357
Territory: World Ex. USA
Release Date: 05.01.06
If you’re a younger music fan, chances are you probably don’t recognize their unusual name but I guarantee you’ve heard Procol Harum’s gigantic smash 1967 single, “A Whiter Shade of Pale.” It is often cited as the song that truly summed up the feeling of being in 67’; everything from the song’s iconic opening organ line to its psychedelic lyrics and triumphant chorus embodies the experimental era’s changes, clashes, and freedom. The track went #1 in the UK, #1 in Australia (for a record 8 weeks), and #5 in the US; it’s still a staple of classic rock radio everywhere.
Artist: Procol Harum
Artist: Procol Harum
Artist: Procol Harum
Artist: Procol Harum















